The NAMM Show
is an annual event in the US
that its organizers describe as "the world’s largest trade-only event for the music products, pro audio and event tech industry".
It is held every January in Anaheim, California
, US at the Anaheim Convention Center
, and is one of the two largest music product trade shows
in the world. Its European counterpart is the Musikmesse
. The event attracts numerous famous musicians, many of whom are endorsed by exhibitors and come to promote their own signature models and equipment.
NAMM is a trade-only business show catering to domestic and international dealers and distributors. The product exhibits are an integral part of the show, allowing the dealers and distributors to see what's new, negotiate deals and plan their purchasing for the next 6 to 12 months. Exhibitors are allotted a specific number of badges based on the size of their booth. Retail Members are allowed a certain number of badges based on their full-time employees.
Founded in 1901, NAMM stands for the National Association of Music Merchants,
although, since its inception, NAMM has evolved from a national retail association into an international association whose members now include commercial companies, distributors, affiliates and manufacturers.
The association's other show, Summer NAMM, takes place in the Summer in Nashville, Tennessee
, at the newly constructed Music City Center
. Summer NAMM is approximately one quarter the size of the NAMM Show in January and focuses more on industry meetings and professional development rather than products.
She Rocks Awards at the NAMM Show
She Rocks Awards was created by the Women's International Music Network to pay tribute to women working the music industry. It was founded in 2012 by Laura B. Whitmore. The awards are a gala celebration and are held during the NAMM Show. It is currently held at the House of Blues, Anaheim with attendance nearing 800 and selling out many years. Honorees include major musicians to behind-the-scenes professionals. The Awards are known for celebrating women's achievements throughout the music industry.
Lifetime Achievement Award: Janis Joplin
(new award in 2019)
Terri Nunn (Icon award)
Dana DuFine, AEG Facilities (Powerhouse award)
Dale Krevens, Tech 21 (Mad Skills award)
Lynette Sage, Reverb (Innovator award)
Samantha Pink, JAM Industries USA (Excellence Award)
Terri Winston, Women’s Audio Mission
Kate Pierson & Cindy Wilson (B-52s)
Karla Redding-Andrews, The Otis Redding Foundation
Exene Cervenka, vocalist for X (punk band)
Amberly Crouse-Knox, BMG Production Music
The members of the band Fanny (Jean Millington Adamian, June Millington, Brie Darling, Patti Quatro, Alice de Buhr)
Candace Stewart, EastWest Studios
Dawn Birr, Sennheiser Business Solutions
Fabi Reyna, She Shreds Media
Vanessa Mering, HARMAN Professional
Kristy Porter, Guitar Center
Monique Boyer, M.A.C. Cosmetics
Rebecca Eaddy, Roland Corporation U.S.
Beverly Fowler, PRS Guitars
Lisa Foxx, iHeartRadio network
Charyn Harris, A Place Called Home
Karrie Keyes, SoundGirls, sound engineer for Pearl Jam
Tracy Leenman, Musical Innovations
Dani Markman, Disney Music Group
Leanne Summers, LAWIM (Los Angeles Women in Music)
Amy Heidemann, Karmin
Leslie Ann Jones, Skywalker Sound
Mindy Abovitz, Tom Tom Magazine
Mona Tavakoli & Becky Gebhardt, Rock Camp For Girls L.A. and Raining Jane
Chalise Zolezzi, Taylor Guitars
Cathy Carter Duncan, Seymour Duncan
Crystal Morris, Gator Cases
Pamela Cole & Leigh Maples, Fanny’s House of Music
Mary Luehrsen, NAMM
Sujata Murthy, Universal Music Enterprises
Amani Duncan, Martin Guitar
Craigie Zildjian, Zildjian
Paula Salvatore, Capitol Records